Tag: scikit-learn

Total 29 Posts

Predicting Customer Ad Clicks via Machine Learning

Introduction

Internet marketing has taken over traditional marketing strategies in the recent past. Companies prefer to advertise their products on websites and social media platforms. However, targeting the right audience is still a challenge in online marketing. Spending millions to display the advertisement to the audience that is not likely

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Cross Validation and Grid Search for Model Selection in Python

Introduction

A typical machine learning process involves training different models on the dataset and selecting the one with best performance. However, evaluating the performance of algorithm is not always a straight forward task. There are several factors that can help you determine which algorithm performance best. One such factor is

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Hierarchical Clustering with Python and Scikit-Learn

Hierarchical clustering is a type of unsupervised machine learning algorithm used to cluster unlabeled data points. Like K-means clustering, hierarchical clustering also groups together the data points with similar characteristics. In some cases the result of hierarchical and K-Means clustering can be similar. Before implementing hierarchical clustering using Scikit-Learn, let's

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